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January 24, 2025

GAMMA AR used on the construction site

Why Augmented Reality is the Future of Construction

Let’s say you’re on-site, boots in the mud, staring at plans that don’t exactly line up. A beam is off, several pipes are misrouted, and a $10,000 headache is looming.
Now imagine you’re holding up a tablet or smartphone and seeing exactly where everything belongs, with the digital model of the building overlaid onto the site in front of you.
That’s Augmented Reality (AR) in action. It’s not a gimmick or a fancy gadget. It’s a tool for building smarter, faster, and more accurately.
By overlaying digital plans onto the real-world jobsite, AR takes guesswork off the table.
It reveals problems before they spiral into chaos, aligns teams without endless back-and-forth, and turns “What went wrong?” into “What’s next?”
AR goes way beyond just seeing better—it’s all about building better.